Estimated 800 HNWI to move to Portugal in 2025

Portugal Sotheby’s International Realty launches Luxury Outlook 2025

Portugal Sotheby’s International Realty has just launched its report ‘2025 Luxury Outlook’ that looks at the emerging trends and key developments in the luxury real estate market for 2025.

The 5th edition of the report reveals insights about the inter-generational transfer of US$84Bn of wealth (€80Bn) and its impact on the real estate market, the changes in the luxury market, and the migratory patterns of HNWI.

It also forecasts the relocation of around 135,000 HNWI individuals from which an estimated 800 have moved in 2024 or will move to Portugal seeing the country as an attractive destination.

The report also highlights the global luxury real estate market that has remained resilient with encouraging signs of a stabilising supply of properties in premium locations in Portugal.

Trends such as valuing being close to nature, the arts and culture, as well as a growing interest in branded residences and personal services are likely to continue to have implications for Portugal as an attractive destination for international investors.

The luxury real estate market in Portugal continues to show robust performance, reflecting both domestic and international demand. In 2024, Sotheby’s International Realty recorded a growth of 20% compared to the previous year, with an average sale value of real estate in the order of €1,030,269 euros (one million, thirty thousand, two hundred and sixty-nine euros).

Regions such as Lisbon, including Cascais and Sintra, Porto, Algarve, Madeira and Melides/Comporta/Tróia continue to lead the demand, with the development sector standing out with an impressive growth of 200% compared to 2023.

In addition, the integration of technologies, sustainable solutions and exclusive amenities has been redefining the concept of luxury, making Portugal an increasingly valued destination for those looking for quality of life and solid investments.

“The luxury real estate market in Portugal has shown remarkable resilience, reflecting a growing interest from both domestic and international buyers.

“We have seen a significant increase in demand for properties that combine sustainability, innovative design and quality of life, characteristics that investors increasingly value.

In addition, Portugal’s appeal as a safe and attractive destination for investment continues to consolidate, especially among customers from the United States and the United Kingdom, “says Miguel Poisson, CEO of Portugal Sotheby’s International Realty.

To read the full report follow this link: https://www.luxuryoutlook.com/2025-luxury-outlook-report/a-clearer-picture